WHAT WE VALUE
Rotary was founded on principles that remain at the heart of the organization today. These principles reflect our core values — integrity, diversity, service, leadership, and fellowship, or friendship. Our core values emerge as themes in our guiding principles.
AVENUES OF SERVICE
We channel our commitment to service through five Avenues of Service, which are the foundation of club activity.
Club Service focuses on making clubs strong. A thriving club is anchored by strong relationships and an active membership development plan.
Vocational Service calls on all Rotarians to work with integrity and contribute their expertise to the problems and needs of society.
Community Service encourages every Rotarian to find ways to improve the quality of life of people in their communities and to serve the public interest.
International Service exemplifies our global reach in promoting peace and understanding. We support this avenue by sponsoring or volunteering on international projects, using local member expertise to build long-term partnerships for sustainable projects, seeking service partners abroad,
Youth Service recognizes the importance of empowering youth and young professionals through leadership development programs such as Rotaract, Interact, Rotary Youth Leadership Awards, and Rotary Youth Exchange.
AREAS OF FOCUS
The causes we target to maximize our impact are called our areas of focus. Our most successful and sustainable projects and activities fall within these areas. Through global grants and other resources, we help clubs focus their service efforts in the following areas:
Providing clean water
Saving mothers and children
Growing local economies
THE FOUR-WAY TEST
In 1932, The Four-Way Test was developed by Herbert Taylor, a Rotary Club of Chicago member and 1954-55 RI president, to guide his attempt to save a faltering aluminum company. Rotary later adopted it, and it underscores Rotary’s value of integrity. The Four-Way Test has long served as an ethical guide for members to live by in their personal and professional relationships. The test, which has been translated into more than 100 languages, asks the following questions:
Of the things we think, say or do:
1. Is it the TRUTH?
2. Is it FAIR to all concerned?
3. Will it build GOODWILL and BETTER FRIENDSHIPS?
4. Will it be BENEFICIAL to all concerned?
OBJECT OF ROTARY
The Object of Rotary is to encourage and foster the ideal of service as a basis of worthy enterprise and, in particular, to encourage and foster:
FIRST: The development of acquaintance as an opportunity for service;
SECOND: High ethical standards in business and professions; the recognition of the worthiness of all useful occupations; and the dignifying of each Rotarian’s occupation as an opportunity to serve society;
THIRD: The application of the ideal of service in each Rotarian’s personal, business, and community life;
FOURTH: The advancement of international understanding, goodwill, and peace through a world fellowship of business and professional persons united in the ideal of service.